Consumer

We help build world-class Consumer brands.
From fast casual to fine dining, wearables to mobile apps, explore our case studies here.

Dash In

When Dash In first came to us, they had a thriving convenience store / gas station business of over 450 stores; and yet that business largely operated under the "umbrella" of other people's brands. Their prominent use of the brands of several major oil companies meant that many customers were unaware that they were at a "Dash In" at all.
Read More

ECOS

Emotif collaborated with ECOS for EXPOWest, the largest natural products show in the world. As the Leader in Green Cleaning, ECOS was looking to make a splash with their product launch for ECOS Breeze Room Spray, a line of non-toxic, earth-friendly room fresheners.
Read More

Ursa

Ursa is a new digital platform that allows fans and artists to get together in a natural and unscripted “peer to peer” online environment. For the launch of the platform, Ursa needed to develop a brand that conveyed the immediacy and “real-ness” of the connections between artists and their fans. We led design for the new identity and launch assets, applying our design principles to web, mobile and social. Read More

Red Robin

Red Robin Gourmet Burgers was an iconic American Burger joint that wanted to connect with a new generation of customers. Our challenge was to help Red Robin transform its brand into a more contemporary concept while retaining the heart and soul of a restaurant that had been a cherished dining ritual for many Americans since the company’s founding in Seattle in 1969.
Read More

Brunswick Boat Group

As the world’s largest manufacturer of power boats, with a significant presence in the motor yacht and “runabout” markets, Brunswick Boat Group was looking for a more organized approach to managing its brand portfolio of more than 10 boat and yacht brands. Read More

Velocity

Following the acquisition of several businesses in the mobile payment space, Velocity needed a brand that reflected their expanding offerings for discerning high net-worth customers. As a premium experience platform, offering insider access to a curated selection of the world’s best dining and hospitality experiences, they needed a premium lifestyle brand that both reflected and enhanced their offerings. Read More

Intel

With significant investments made in the emerging market for wearable technology, the team at Intel Corporation wanted to better understand the customer journey for Wearable Technology purchases in order to increase the rate of adoption and provide a better buying and usage experience for new adopters. Read More

String

In collaboration with the founders of StreetEasy, we were tasked with designing their next venture, String, a global experience discovery app. String’s goal is to make it easier than ever to find great things to do.
Read More