Dash In

Over more than 7 years of collaboration, Emotif worked with Dash In to create an entirely new brand experience from the ground up. We worked with Dash In’s management to define a growth strategy and develop the critical brand and product elements needed to deliver on that strategy. Following a “disrupt or be disrupted mindset” we helped Dash In to design and implement an industry-leading brand experience including new branding across touchpoints, retail store designs, technologies, and product offerings.
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Aloka for IHS Markit

Emotif played a pivotal role in creating a new brand to bring a new AI technology offering to market. Developed to revolutionize engineering practices, this system allowed engineers to effectively track and manage the “digital thread” for their projects while pro-actively surfacing critical insights and data contextually, based on the work at hand.
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Replenish

Emotif collaborated with Replenish to craft and implement a go-to-market strategy for both B2C and B2B segments, culminating in a successful brand and product launch. This included developing unique brand messaging and key creative assets that resonated with consumers, business partners, and investors, ultimately securing the interest of key stakeholders for future growth.
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Accuris

Emotif partnered with Accuris to navigate the complex rebranding process, replacing both the well-established S&P Global and legacy IHS Markit brand names with a new identity that would resonate with both existing and new customers. We developed the Accuris name, crafted a strategic brand positioning, created a distinctive brand identity, and implemented a comprehensive go-to-market strategy. The result was a successful brand launch that established Accuris as a reliable and forward-thinking provider of engineering intelligence solutions.
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The Weather Company

The Weather Company’s business, and their customer demographics, have changed enormously over the years. From their origins in cable tv as “The Weather Channel”, they have grown their digital business to include one of the most downloaded apps in the US, as well as a site that’s consistently one of the top 40 website by traffic.
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Sony Music

Sony Music is a leader in the global music industry because they constantly push the boundaries of value creation: for artists, partners and audiences. Emotif helped Sony grow their brand experience by helping them to design innovative new digital platforms for managing people and insights., globally.
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The Wills Group HQ

We led the effort to design a new Corporate HQ, as the culmination of a major corporate brand transformation for The Wills Group. The space we designed and delivered was the physical embodiment of an exciting new direction for the company. Our design touched every aspect of the 50,000 square foot project, designed to house up to 400 employees.
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Velocity

Following the acquisition of several businesses in the mobile payment space, Velocity needed a brand that reflected their expanding offerings for discerning high net-worth customers. As a premium experience platform, offering insider access to a curated selection of the world’s best dining and hospitality experiences, they needed a premium lifestyle brand that both reflected and enhanced their offerings.
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Ursa

Ursa is a new digital platform that allows fans and artists to get together in a natural and unscripted “peer to peer” online environment. For the launch of the platform, Ursa needed to develop a brand that conveyed the immediacy and “real-ness” of the connections between artists and their fans. We led design for the new identity and launch assets, applying our design principles to web, mobile and social.
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The Wills Group

The Wills Group has enjoyed 90 years of growth and success in the Mid-Atlantic region. As with many successful and long-lived businesses, they found themselves at an inflection point in their history. Long-held assumptions had shifted; new entrants had entered their core markets and the mix of tools and talent they needed to be successful has changed significantly.
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Intel

With significant investments made in the emerging market for wearable technology, the team at Intel Corporation wanted to better understand the customer journey for Wearable Technology purchases in order to increase the rate of adoption and provide a better buying and usage experience for new adopters.
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FTI Consulting

FTI Consulting is a successful global professional services firm, with offices in 27 countries, across six continents. With over 50 discrete offerings, spread across five major practice areas, FTI’s challenge was to understand the common strategic themes within a diverse global customer base.
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Explore our Work, by Industry:

Retail
Hospitality
Technology
Media
Education
CPG
Corporate
Consumer
Startups

Red Robin

Red Robin Gourmet Burgers was an iconic American Burger joint that wanted to connect with a new generation of customers. Our challenge was to help Red Robin transform its brand into a more contemporary concept while retaining the heart and soul of a restaurant that had been a cherished dining ritual for many Americans since the company’s founding in Seattle in 1969.
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String

In collaboration with the founders of StreetEasy, we were tasked with designing their next venture, String, a global experience discovery app. String’s goal is to make it easier than ever to find great things to do.
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3M

Our work with 3M was focused on helping the storied Minnesota company to give focus and clarity to its corporate brand across 10 major industrial and consumer markets, with 33 major product platforms, and customers in almost every country on earth.
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ECOS

We designed an immersive experience in collaboration with ECOS Innovation Team for EXPOWest, the largest natural products show in the world. As the Leader in Green Cleaning, ECOS was looking to make a splash with their latest product launch for ECOS Breeze Room Spray, a line of non-toxic, earth-friendly air fresheners.
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Brunswick Boat Group

As the world’s largest manufacturer of power boats, with a significant presence in the motor yacht and “runabout” markets, Brunswick Boat Group was looking for a more organized approach to managing its brand portfolio of more than 10 boat and yacht brands.
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Alicyn’s Wonderland

Talented voice actor, Alicyn Packard, came to Emotif to spearhead design of the next chapter of her popular Podcast, Alicyn’s Wonderland. We developed a captivating new brand aesthetic for her that elevates her Podcast “Inside the World of Animation and Games”, and features compelling conversations with top voice actors across the fields of cartoons, animation and video games. Read More